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Stock Trend Analysis Report
Prepared for you on Saturday, October 18, 2025.
Bread Financial Holdings, Inc. (NYSE:BFH)
Countertrend Down (-85) - BFH is showing short-term strength. However, look for the longer-term bearish trend to resume. As always, continue to monitor the trend score and set stops.
Is it time to buy, sell, or avoid BFH?
MarketClub looks at technical strength and momentum to determine if the timing is right for BFH.
Learn more about the Trade Triangles and how we make technical analysis as easy as buy and sell.
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MarketClub’s Trade Triangles for BFH
The long-term trend has been DOWN since Oct 1st, 2025 at 55.285
The intermediate-term trend has been DOWN since Sep 17th, 2025 at 62.110
The short-term trend has been UP since Oct 10th, 2025 at 55.970
Smart Scan Analysis for BFH
Based on our trend formula, BFH is rated as a -85 on a scale from -100 (Strong Downtrend) to +100 (Strong Uptrend).
| Open | High | Low | Price | Change |
|---|---|---|---|---|
| 56.06 | 56.27 | 53.83 | 54.03 | -1.78 |
| Prev. Close | Volume | Bid | Ask | Time |
| 54.08 | 720254 | 2025-10-10 15:59:50 |
| 52wk High | 68.01 | 52wk High Date | 2025-09-05 |
| 52wk Low | 38.21 | 52wk Low Date | 2025-04-07 |
| Average Volume | 704,184 | Shares Outstanding | 46,642 |
| Assets | 223,820,000M | Liabilities | 193,140,000M |
| P/E Ratio | 9.9483 |